Award winning jewelry & watch store featuring Eisen celebrity red carpet designs, natural & lab grown diamonds, diamond engagement rings, designer jewelry, art, coins, & Swiss watches in El Paso, Las Cruces, & Deming. Expert watch repairs include service & batteries for Rolex, Breitling, Cartier, Bell & Ross, Hublot, Tag Heuer, Omega, Piaget, Patek Philippe & others. New & preowned watches available by appointment. Buying & selling of gold jewelry, diamonds, & gems. Custom redesign, antique restoration, jewelry repair, along with appraisals for heirloom distribution, estates, gems, gold, art, silver & other collectibles. Susan Eisen is a Master Gemologist Appraiser, ASA & a Certified Gemologist Appraiser, AGS & winner of over 50 awards.