Apple to use Google's AI model to run new Siri
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Apple is preparing to power its AI-upgraded Siri with a custom version of Google’s Gemini AI model, according to a report from Bloomberg ’s Mark Gurman. The iPhone maker will reportedly pay Google around $1 billion annually to gain access to the technology, which will generate summaries and perform planning-related tasks.
Apple plans to spend $1 billion annually on Google’s Gemini AI to power the next Siri, as it races to catch up in the fast-moving artificial intelligence race.
Here’s how that opportunity could work – indeed, to some extent, it’s already happening: Private Cloud Compute (PCC) is Apple’s private system to deliver Apple Intelligence services from the cloud. The idea is that those tasks its devices can’t yet handle at the edge can be handed off to Apple’s servers for processing .
Google Maps is heading in a new direction with artificial intelligence sitting in the passenger's seat. Fueled by Google's Gemini AI technology, the world's most popular navigation app will become a more conversational companion as part of a redesign announced Wednesday.