Here’s the surprise: Zak's analysis of data from a shows that by the 30-second mark, viewers had already experienced the ad's pattern twice, leading to diminishing returns in engagement and ...
Deal activity for the first half of 2023 was down more than 50% from the first six months of 2022, even slipping below the total for the first half of 2020, when the pandemic took hold. Commercial ...
After two consecutive years of subdued growth, Commercial Vehicle (CV) wholesale volumes are expected to recover by around 2-5 per cent in FY26, according to CareEdge Ratings. The report said that it ...
In 2010, the Commercial Advertisement Loudness Mitigation Act was passed by Congress to dial down the volume on TV and radio ...
When Congress passed the Commercial Advertisement Loudness Mitigation (CALM) Act in 2010, the law only applied to broadcast ...
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