Adobe ADBE launched Firefly Video Model-powered Generative Extend in Premiere Pro on Tuesday, which leverages AI to instantly generate and expand the length of video and audio clips. AI-powered ...

including Acrobat AI Assistant, Firefly App, Firefly Services and GenStudio for Performance Marketing. Adobe shares inched up during early Wednesday trading. Adobe share value has declined 23% ...

Adobe’s strong emphasis on free AI adoption (mainly Adobe Firefly) postpones immediate revenue capture. With this, there’s been an accelerating level of competition from tech giants like ...

Innovations across Premiere Pro and After Effects deliver AI-powered upgrades and workflow improvements, said the company ...

Adobe GenStudio and Firefly Enterprise Solutions GM Varun Parmar summarized: “Generative AI increases the capacity of marketers and creatives, enabling them to focus on what matters most, ...

which unites AI agents and models across Adobe. This includes AI agents from third-party ecosystems, commercially safe Firefly models and secure third-party models, and first-party data insights ...

The companies will build services that combine Adobe Firefly Services, a collection of creative and generative APIs and services for enterprises, with Publicis’ AI-powered intelligent system that ...

Adobe is expanding its generative AI platform, integrating commercially safe AI models via Adobe Firefly across workflows and applications, with new capabilities in Adobe GenStudio to optimize the ...

The analyst highlighted Adobe AI products like Acrobat AI Assistant, Firefly App and Services and GenStudio for Performance Marketing hitting over $125 million in bookings in the first quarter.