LEGO stunned fans and tech watchers at CES 2026 with a groundbreaking announcement that could reshape how physical play meets interactive technology. The toy maker introduced its LEGO SMART Play™ ...

Andrea is an editor at GameRant, where she has been writing professionally about video games for nearly five years. She became a gamer for life at 8, thanks to a copy of Pokemon Red and her Game Boy.

LEGO SMART Play is HERE. And that means that your LEGO sets are evolving into even more awesome versions of themselves. LEGO SMART Play will soon allow your builds to interact with you as you play ...

While the Lego Group has dipped its toes into tech waters before, the company hasn’t strayed far from its analog roots. But on Monday, the 94-year-old company unveiled a new product line that embraces ...

Lego is looking to bring your creations to life. On Jan. 5, The Lego Group unveiled its new SMART Play bricks, tags, and mini figures at the Consumer Electronics Show, or CES 2026, in Las Vegas, which ...

I think we can all agree… We spend A LOT of time looking at screens in this day and age. Whether it’s for work or play, whether we’re young or old, whether we mean to or not, screens have just ...

Even when you're in your 70s, there are still firsts to experience. Lego proved that at CES 2026, during its first-ever presentation at the electronics trade show. There the company introduced Smart ...

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...

All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission. Credit: Lego / YouTube By ...

Lego announced its new Smart Play system at CES 2026 on Monday, adding interactive, responsive Legos to the famously analog franchise. The Smart Play system includes a 2×4 brick, Smart Tag tiles, and ...