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American Eagle Slips 4% Premarket As BofA Downgrade Flags Tariff Pressure, Aerie Sales Slowdown

American Eagle Outfitters (AEO) shares were down nearly 4% in premarket trading on Monday, after Bank of America downgraded the apparel maker to ‘Underperform’ from ‘Neutral’, citing higher tariffs ...
New York Post

American Eagle ‘almost paralyzed by body positivity’ before it launched ‘sultry’ Sydney Sweeney ads

American Eagle Outfitters has made a bold, divisive bet on its “sultry” Sydney Sweeney ads — but only after its commitment to the “body positivity” movement started to falter, experts told The Post. A ...
New York Post

American Eagle stock soars nearly 40% thanks to Sydney Sweeney ad campaign: ‘She’s a winner’

American Eagle stock soared nearly 40% Thursday after the clothing chain credited a risqué Sydney Sweeney ad campaign with supercharging sales — even as the spots sparked outrage online and in ...