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BMW finalized its acquisition of longtime partner Alpina in March 2022, closing one chapter and opening another. Rather than fast-track the transition, BMW honored a five-year agreement signed in 2020 ...

The BMW 7 Series has long flown under the radar in conversations about high-performance full-size sedans. Unlike Mercedes-Benz, which has leaned hard on AMG to turn the S-Class into a fire-breathing ...

*Estimated payments are calculated by Cars.com and are for informational purposes only. We’ve estimated your taxes based on your provided ZIP code. These estimates do not include title, registration ...

A new chapter of performance has just started for BMW, as Alpina becomes BMW Alpina. The transfer of Alpina trademark rights took place on January 1, 2026, marking the launch of the new brand as an ...

Reports indicate Alpina’s first product under BMW’s full control will likely be the return of the 7 Series-based B7. BMW and Alpina may be closely related, but the latter has been an independent ...

Truth be told, it is not a brand-new machine, as the BMW 7 Series is being facelifted as we speak. And secondly, it is not real, either, because it came directly from Fantasy Land. Signed by ...

Now that Alpina sits fully within the BMW Group, the brand is entering a new chapter, one that appears to lean heavily into flagship luxury. The focus is moving toward high-end interpretations of the ...