Budweiser has been a mainstay Super Bowl advertiser for years, but reaching younger audiences requires an experiential marketing strategy to promote social sharing and viral publicity. By creating ...

Budweiser is having a throwback moment for the holidays. The Anheuser-Busch company is slapping vintage labels on 1.6 million cases of Budweiser beer bottles. The vintage labels include the last ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. ST. LOUIS – Archivists with the St. Louis ...

We’ve all made the rookie mistake of trying to take a selfie while sporting something with words on it. You want to show off what you’re sipping at your Super Bowl party...but now everyone thinks ...

NEW YORK (CNNMoney) — Budweiser created a stir on social media Tuesday over a slogan on a Bud Light beer bottle, which resulted in the company removing the slogan from the label of the bottles. The ...