Budweiser has been a mainstay Super Bowl advertiser for years, but reaching younger audiences requires an experiential marketing strategy to promote social sharing and viral publicity. By creating ...
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. ST. LOUIS – Archivists with the St. Louis ...
Budweiser is having a throwback moment for the holidays. The Anheuser-Busch company is slapping vintage labels on 1.6 million cases of Budweiser beer bottles. The vintage labels include the last ...
NEW YORK (CNNMoney) — Budweiser created a stir on social media Tuesday over a slogan on a Bud Light beer bottle, which resulted in the company removing the slogan from the label of the bottles. The ...
NEW YORK (CNNMoney – April 29, 2015) — Budweiser created a stir on social media Tuesday over a slogan on a Bud Light beer bottle. The slogan, which is a part of the company’s #UpForWhatever campaign, ...
Anheuser-Busch InBev (NYSE: BUD) recently unveiled a creative way to confront beer drinker preference for locally brewed suds: it is producing limited-time-only labels for its Budweiser brand that ...
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