Once used primarily to store basic data like website links or contact information, QR codes have evolved into strategic tools driving digital transformation across industries. Through my consulting ...

In a hotel lobby, two QR Codes promote the same thing: a 10% discount on the breakfast buffet. One sits at eye level beside the elevator buttons, right where guests wait with their phones in hand. The ...

First created in 1994 by the Japanese car company Toyota, Quick Response (QR) Codes are commonly used to represent data in a pictorial form and contain a lot more data than barcodes. Like many other ...