Divestiture aversion is common and pervasive—and probably holding you back. When Steve Jobs returned to Apple in 1997, he saved the nearly bankrupt company by cutting approximately 70 percent of the ...

There's plenty to like, admire, and definitely dislike about Steve Jobs, but he did an incredible job saving Apple, and will ...

When Apple faced bankruptcy in 1997, Bill Gates invested $150 million to save his rival. This is the true story.

In a critical moment for Apple's survival, Microsoft, led by Bill Gates, invested $150 million and forged a strategic ...

Apple CEO Tim Cook is giving up the title and passing the torch to John Ternus on September 1. Unsurprisingly, Cook is taking on the role of board executive chairman, a position in which Cook is ...

Gil Amelio had the shortest reign of all Apple CEOs, but maybe the greatest impact as, practically despite himself, he set the stage for how the company would survive. Long time AppleInsider readers ...