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The Hip Hop artist reimagines the iconic jingle into a cultural hype anthem titled "HEY TONY!" inspired by the "Day One" mascot Tony the Tiger.
Musician J.I.D. has reimagined the iconic tune ...
The collaboration between the two also includes a merchandise collection that features a t-shirt, jersey and cereal box.
The cereal brand partnered with rap artist JID for a fresh take on its “Hey Tony” jingle as it looks to grow loyalty with a new generation.
JID teamed with Kellogg's to transform the classic "Hey Tony" jingle into a full Hip-Hop track called "HEY TONY!" for a new campaign.
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