Kendrick Lamar did "Alright' his last time out as a Super Bowl halftime performer. What will he rap as the 2025 headliner?

Kendrick Lamar‘s highly anticipated Super Bowl 2025 halftime show is right around the corner, and now fans can celebrate with new merch. The West Coast rapper's creative agency, pgLang, has released a new collection of sweatshirts,

The enthusiastic response to his music has been driven in part by the perception that he’s a political vessel. But what exactly are his politics?

Kendrick Lamar and the NFL tease Not Like Us for the Super Bowl halftime show, unbothered by Drake’s legal pressure.

The "Not Like Us" rapper will perform during Super Bowl LIX halftime as the Philadelphia Eagles and Kansas City Chiefs face off in New Orleans.

Super Bowl merch collection created in collaboration with designer Willy Chavarria includes tees, hoodies, and a $750 satin jacket.

Kendrick Lamar has teamed up with fashion designer Willy Chavarria for a limited-edition collection celebrating his upcoming performance at Super Bowl LIX. The collection features a hoodie, t-shirt, gym shorts, and a bomber jacket, with all proceeds going to benefit individuals and organizations impacted by the recent wildfires in Los Angeles.

One of the major non-football storylines that centers around the Super Bowl is the halftime show. These days, the halftime show is one of the most exciting performances of the year and is headlined by some of the biggest artists of all time.