The Nike Lebron NXXT GEN Genisus “Viotech” sneakers are set to make their debut in the market. The latest model represents a ...
The biggest stories of the day delivered to your inbox.
In 2009, 25-year-old LeBron James proposed that the NBA retire ... and himself. "He can't get the logo," said James. "And if he can't, something has to be done. I feel like no NBA player should ...
The King's logo is pasted on virtually every surface of the facility on Nike's Beaverton, Oregon, campus. Dubbed the "LeBron James Innovation Center," the building serves as a hub for improving ...
The Nike Swoosh logo, James's signature, LeBron logos, and crown icons appear in metallic gold. Adding another dimension, the shoe features reflective paneling that shines in the dark. But it is ...