LeBron James appeared fired up after Nike dissed Drake at Kendrick Lamar's expense on Saturday. The company slandered the ...

LeBron James is less than two months away from doing something that no player in the history of the NBA has ever done before. He is about to suit up for his 23rd season — his eighth with the Los ...

All eyes will be on LeBron James and his eldest son Bronny tonight. To capitalize on the hype, Nike and LeBron dropped a new ad where LeBron pulls a hazing prank on his rookie son by filling Bronny's ...

Jason Whitlock was among the first to slam LeBron James' latest Nike ad. The video, which first aired on Monday, was produced to promote the upcoming release of the Nike LeBron XXIII signature shoe.

— -- How much of a basketball shoe's popularity is because of the athletes who wear it and how much is due to the image of the athletes who wear it? That might be the toughest fact and fiction to ...

On Monday, Nike launched a new ad in celebration of LeBron James’ upcoming 23rd season in the NBA. Suffice it to say, Bill Simmons wasn’t a fan. “This is a full-fledged ‘Yikes!'” The Ringer founder ...

Every rookie gets welcomed to the NBA a little differently, but part of the process of becoming a pro is dealing with the many tasks that come with being the newest member of a team. That includes ...

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The Los Angeles Lakers star LeBron James has been in the spotlight throughout this offseason. After the disappointing early playoff exit, the speculations about James’ future started. Later, reports ...

It has been almost a full year since LeBron James debuted his 22nd signature Nike basketball shoe during the 2024 Summer Olympics in Paris. The Nike LeBron 22 enjoyed an incredible run, releasing in ...