It's one of the longest-lasting advertising and packaging mascots still in use today, and one of only a few ever attempted by a beer brand. However, details of the origins and inspiration for the ...

Miller High Life launched Miller High Life Dive Bar-Fume, a perfume that takes all the flavors and aromas of a neighborhood dive bar and bottles it for your spritzing pleasure. “Dreaming of ...

But as a market developed for “bottle beer,” Miller brewers crafted a crisp, refreshing, effervescent beer to be known as Miller High Life. Within three years, the new beer earned the nickname ...

Miller went after the fashionable trade, is the only brewer to advertise in Vogue. Ground Gained. This emphasis on quality was increased by the clear, sloping High Life bottle, whose tapering neck ...

Miller High Life has introduced a limited-edition fragrance, Dive Bar-Fume, designed to embody the aroma of your local dive bar. Priced at $60 per bottle, this unique scent promises to evoke ...