Nike’s explosively growing running franchise now offers consumers options that no other major running brand can currently ...

Nike doesn't seem to need much help growing its profit lately. Its sales and market share are increasing around the world, boosting the company's bottom line. Yet Nike seems to keep finding ways to ...

Nike launches the new Nike Free Run+ 3 iD and the Nike Free 3.0 iD this week, exclusively on NIKEiD. Runners can customize performance by mixing the uppers and outsoles from the two styles to create ...

Its time to take a look back at the latest NIKEiD designs brought to life over the KD V, Kobe 8 and LeBron X by our SC Forums members. A wide variety of unique designs were put on display by LeBron ...

TORONTO --Nike Basketball had a lot going on during All-Star weekend in Toronto, including a sneaker store inside a moving train where you could cop some of the brand's more coveted recent releases.

If you require a bit more flash and flare with your footwear, then you've probably taken to NikeiD more than once to personalize a pair. The customizable sneaker ...

"Don't Tell Me" says Hidalgo of Nike. "You can no longer broadcast to the consumer. The young consumer is not sitting on the couch waiting for Nike to say something. There used to be time where we ...

Nike is trading its customers up to more premium products.