The new WTA and ATP seasons kick off in three days at the 2025 United Cup. The unique international men's and women's tournament gives players a chance to represent their countries while gaining ...

New Balance has launched a stunning new T500 colourway just in time for you to look your best at the Australian Open.

Stay tuned for the official release date of the upcoming FW25 AURALEE x New Balance CT500 collaboration. At Fondazione Prada ...

American tennis star Coco Gauff unveiled the latest colorway of her second signature New Balance tennis shoe for the 2025 ...

Opinions expressed by Forbes Contributors are their own. Tim Newcomb covers tennis gear/business, stadiums and sneaker tech. Professional tennis players quickly grow accustomed to fans clamoring ...

Inspired by Gauff's dad's chosen sport of basketball, Gauff's custom sneaker remains the first-of-its-kind in the tennis market.

A little over a decade ago, New Balance was known as a running company. It doesn’t require a look much deeper than the likes of Coco Gauff, Tommy Paul or Jordan Thompson to see the tennis pedigree.

The first Grand Slam of the year always feels like a late holiday present. For American tennis fans, tuning in to see the warm weather at the Australian Open is a treat in the middle of winter.