Ford has a new affordable truck, positioned between the Maverick and Ranger. Will it succeed where others have failed?
The trim levels available included the Custom, Ranger, Ranger XLT, and Ranger Lariat; each offered a range of aesthetic and ...
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Ford's electric truck U-turn: A new strategy emerges

The automotive sector is undergoing one of its most revolutionary periods as electrification, regulation, and customer ...
Ford is apparently betting big on its new affordable-car initiative. Australia’s CarSales recently learned that a new small pickup is in the works and will slot below the already smallish Maverick.
Ford comes fresh after writing off billions in EV investments in 2025, including the cancellation of the F-150 Lightning pickup truck. Instead, the Blue Oval is betting its future on the upcoming ...
If you’ve heard it once, you’ve heard it a thousand times: Modern cars are mind-blowingly complex, packed with countless electronic modules and miles and miles of wiring harnesses. But here’s the ...
Ford has made no bones about the fact that it's pulling out all the stops on its upcoming mass-market electric vehicle project, which is set to kick off with an affordable brand-new truck. The ...
Hunting for an electric pickup truck? The segment has taken off in recent years. Of course, some plans have been shelved—Ram won't be building its battery-electric truck, for instance—but going ...
Ford is getting into the MD- and HDEV game with the new Ford F-Line E electric semi truck that will be rolling onto Westerm European roads in either 4×2 or 6×2 configurations this summer, with 26-ton ...