Mobile marketing is vital to business success in this modern market. As a part of marketing strategy, mobile marketing allows a business to reach a larger audience compared to desktop digital ...

In fasting season, while other brands in Indonesia used religious image to communicate themselves ... by portraying what consumers actually feel when they are thirsty to build desire to the product ...

Indian quick-service restaurant operator Jubilant Food Ltd (JFL) has inked a memorandum of understanding with Coca-Cola to purchase and market sparkling beverages and other products, The Economic ...