Five media executives and Reliance sources, and two company pitch decks, revealed its focus on adding small advertisers as it beefs up digital ad inventory to increase streaming revenues ...
Five media executives and Reliance sources, and two company pitch decks, revealed its focus on adding small advertisers as it beefs up digital ad inventory to increase streaming revenues ...
Reliance Retail had earlier run a chain of small-sized stores under the brand Digital Express, which were shut down and converted to My Jio stores selling Jio connections and some mobile phones.
With TV advertising facing regulatory constraints, Reliance is betting on digital, using user data to deliver targeted ads based on age, income, and location, while raising ad rates. At a February ...
Five media executives and Reliance sources, and two company pitch decks, revealed its focus on adding small advertisers as it beefs up digital ad inventory to increase streaming revenues ...
Five media executives and Reliance sources, and two company pitch decks, revealed its focus on adding small advertisers as it beefs up digital ad inventory to increase streaming revenues ...
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