While the 2024-25 NBA regular season still has plenty of time until completion, one of the more disappointing teams have been ...

The latest iteration of the Fox 1, the signature shoe of Kings star De’Aaron Fox, is dubbed “The Beam.” The shoe is a tribute ...

When it was over, Kings center Domantas Sabonis joined public address announcer Scott Moak at the scorer’s table to light the beam, signaling victory in Sacramento for the first time since a Dec ...

With the public and media both questioning the decision, those in charge of making it within the Kings' front office have ...

In October 2023, Fox became the first NBA player to sign an endorsement deal with Golden State Warriors star Stephen Curry’s ...

The first signature shoe for Sacramento Kings ... The Curry Fox 1 'The Beam' colorway. / Curry Brand 'The Beam' colorway is cleverly named for the Kings' now famous rallying cry and tradition ...

For Kings fans and sneaker enthusiasts, the Fox 1 ‘The Beam’ offers a chance to step into the shoes of one of the NBA’s most ...

When it was over, Kings center Domantas Sabonis joined public address announcer Scott Moak at the scorer’s table to light the ...