Is your green my green? Probably not. What appears as pure green to me is likely to look a bit yellowish or bluish to you. This is because visual systems vary from person to person. Moreover, an ...

Using adaptive optics, scientists have identified elusive retinal ganglion cells in the eye's fovea that could explain how humans see red, green, blue, and yellow. Scientists have long wondered how ...

This exhibit, put on by students and faculty from the Program of Color Science, features activities and demonstrations that introduce visitors to color science concepts in a fun and accessible way.

Dr. Mark Lindsay was 5 years old when he first learned that tree trunks were brown. "Up until that point, I believed leaves and trunks were all green. Just lighter and darker shades," Mark said. Mark ...

Speaking a language with different words for different color shades allows the brain to perceive those shades quicker than using a language with only one word for that color, according to new research ...

Holly has a degree in Medical Biochemistry from the University of Leicester. Her scientific interests include genomics, personalized medicine, and bioethics.View full profile Holly has a degree in ...

Color plays an important part in a design. Colors evoke emotions, feelings, and ideas. Colors can also help strengthen a brand’s message and perception. Yet the power of colors is lost when a user can ...

Think about the colors of the world around you—the blue of a cloudless sky, the green of a new leaf, the blazing red of a tulip’s petals. We see these colors because of the way our eyes work. But what ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. The rainbow may be due for an update. A new, high-tech method for ...