Online shopping has exploded, with marketplaces emerging as dominant players in the product search landscape. The rise of platforms like Amazon, Etsy and, increasingly, social media marketplaces like ...
Consider this scenario: a customer asks ChatGPT to find the perfect winter boots. The AI agent scans the web, processes thousands of pages and delivers three recommendations. Your brand sells the ...
Big brands have a blind spot. They talk about “brand health” while ignoring what users are actually asking about their products – on Google, in AI answers, and across search data. Meanwhile, all the ...