Musician J.I.D. has reimagined the iconic tune ...

After cheering teens on for generations with breakfast pep talks, Tony the Tiger has found a new hype partner: hip hop artist ...

The collaboration between the two also includes a merchandise collection that features a t-shirt, jersey and cereal box.

The cereal brand partnered with rap artist JID for a fresh take on its “Hey Tony” jingle as it looks to grow loyalty with a new generation.

Kellogg's teams up with rapper J.I.D to reimagine the classic 'Hey Tony' jingle as a full-length track. The new song combines ...

Frosted Flakeshas a new rap single out featuring hip hop artist JID, as you can check out "Hey Tony" and snag some special merch ...

The Hip Hop artist reimagines the iconic jingle into a cultural hype anthem titled "HEY TONY!" inspired by the "Day One" mascot Tony the Tiger.

Invitations to exclusive industry events and research by Sarah Mahoney , 2 minutes ago ...

JID teamed with Kellogg's to transform the classic "Hey Tony" jingle into a full Hip-Hop track called "HEY TONY!" for a new campaign.

The beloved breakfast cereal Frosted Flakes is getting a new jingle from rapper J.I.D, inspired by its classic theme from the ...