More Products, Less Press: How ‘Wicked: For Good’ Marketing Stayed Relevant While Scaling Back

It planned to be, per chief marketing officer Michael Moses, “just short of obnoxious.” Sure enough, the studio behind the ...

When is 'Wicked: For Good' out in theaters? Release date, cast, trailers and everything to know about part 2 of the musical

Director Jon M. Chu said there are changes to the beloved Broadway second act that bring "even more depth and surprise to the ...

Sheinelle Jones Tells Ariana Grande and Cynthia Erivo Wicked: For Good 'Was Transcendent' for Her Grief

Sheinelle Jones opened up to Ariana Grande and Cynthia Erivo about the impact their film, 'Wicked: For Good,' had on her amid ...

Cynthia Erivo Reveals She Was Sick with a 103-Degree Fever During Her 3-Hour Wicked Audition

One Wonderful Night' special on Nov. 6 that she was in bed 'for like four days' with a fever following her three-hour ...

1 Year On, Wicked’s Most Divisive Choice Is Even Smarter

The decision to follow Wicked's Broadway stage structure was interpreted as a commercial ploy. Now, a year later, it pays off ...

‘Wicked: One Wonderful Night’: 5 dazzling moments from the musical special

NBC's musical special featured performances from Ariana Grande, Cynthia Erivo and other members of the 'Wicked' cast. Here, we highlight some of the best moments.

Ariana Grande fan grabs her in scary moment at 'Wicked: For Good' Singapore premiere

Cynthia Erivo had Ariana Grande's back during a scary red carpet incident where a man ran out and grabbed the singer.

BarkBox sees number of dog names related to ‘Wicked’ spike in the past year

A popular monthly dog subscription service has found that a long-running Broadway show and now-“Popular” movie franchise has ...

Want to join Cynthia Erivo in her ‘Wicked’ California treehouse for tea? Airbnb is giving hopefuls a shot

“Wicked: For Good” picks up a few years after the first film ended. Cut to Elphaba, who’s settled in a treehouse in the Ozian ...