There will be more Xbox consoles in the future, Microsoft‘s gaming CEO Phil Spencer has said. In an interview with Rolling Stone following the launch of the company’s new This is an Xbox marketing campaign,

In a new ad campaign, Microsoft claims that anything that can access Game Pass should be considered an Xbox now.

In recent months Microsoft has been referring to this internally as “ Xbox Everywhere ,” as it increasingly looks at bringing more Xbox games to PlayStation, Switch, and other platforms and devices. Microsoft has also been using “no console required” messaging for its Xbox TV app for Samsung TVs and Amazon’s Fire TV sticks earlier this year.