The move is part of the government’s continued effort to streamline the cable distribution ecosystem and enforce stricter ...

As per the MPA report, the 2023–27 cycle alone saw values nearly triple in a single auction, a jump that was not driven by a ...

Prior to this, Shrinivas Jyoti was with Liebherr Appliances as Deputy General Manager - Marketing (Global Communication & ...

After a successful run in the entertainment industry as an actor, producer and public figure, Irani transitioned into ...

Traditionally, festive and occasion-led periods such as Holi, Eid and Mother’s Day saw brands lean heavily on TV, print and ...

Adobe has appointed Shamik Basu as Vice President, Creative Products Group in India. Based in Noida—Shamik will lead Adobe ...

Ganapathy Viswanathan, Independent Communication Consultant & Author, explains that on-field branding rarely works in ...

Today, the endorsement economy is no longer divided into ‘Bollywood for national’ and ‘South for regional’; it is being ...

As cross-screen metrics promise clarity, the real impact may lie in how budgets are justified, priced and redistributed, say ...

Famous Innovations has elevated four key leaders across strategy, partnerships, and creative functions at its Delhi office ...

Shah currently serves as Managing Partner and Head for India at Prodigious and Content Factory, the specialised production ...

Mittal Solanki announced her transition to a new role within the Axis Group and has joined Axis Mutual Fund as Head of ...