April 9 is International ASMR Day, a celebration of all things soothing, whispery, and gently tap-tap-tapping into your ...

Today is International ASMR Day and we wanted to clear up any misunderstandings around what ASMR means for social media users.

With millions of viewers seeking relaxation, sleep aids, or simple sensory satisfaction, ASMR pronounced as "ass-mir" offers ...

French luxury hotel brand Sofitel has officially checked into TikTok – armed with ASMR pillow menus, slow-motion croissant ...

What do Michelob Ultra, W Magazine, SKIMS, Fenty Beauty and KFC have in common? In terms of marketing, they all have used a ...

This trend of social creators eating up-close-and-personal on camera has been a major influence on food-related TikToks and ...

Kim Song-hyun, an officer at the National Institute of Forest Science, records the sounds of forest at Hongneung Forest in Seoul on March 27. Reporter Seo Sung-il When you listen to the sounds of ...

Although my English paper felt the consequences, I discovered what would become one of my favorite places on the Tufts campus ...

Musician David Rothenberg will duet with aquatic plants, insects and more for two performances at FDR Park and West Fairmount Park.

ASMR refers to a bodily sensation triggered by an audio or visual stimuli such as whispering, tapping nails, or crinkling paper in front of a microphone, meant to make viewers feel at peace.