All products featured on GQ are independently selected by GQ editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. Learning how to bleach your ...

Bleached hair is bright and fun, but it’s also a high-maintenance style, according to the celebrity hairstylists we consulted. Lightened locks require frequent salon visits and the use of special ...

Bleach London, UK’s homegrown salon brand known for its DIY hair dyes favored by Gen Zs and millennials, is just about to get even bigger on an international scale. Founded by fashion hairstylist Alex ...