Jamie Gersch, CMO of Rothy’s, discusses how social media comments help inform product decisions for the brand.

Brands are already producing entertainment that rivals the quality of the most popular content found at every level from ...

Creators and brands must adapt to survive. It’s no longer enough to create and share compelling content; it’s critical to take ownership of your community.

From Beyoncé's $2.5 million dollar donations to Laura Mercier makeup artist kits, here are the beauty businesses giving back ...

There have been growing concerns over misleading sponsored posts and increasing popularity of influencer marketing on ...

Stephanie Hernandez and a friend founded Girl Coffee after being inspired by the social media trend "girl dinner." How the Greensboro brand is supporting women around the world: ...

Amidst the devastating wildfires sweeping L.A., some of our favorite fashion and beauty brands are donating a percentage of ...

Under the umbrella of food entrepreneurship, influence is not just a matter of social media fame or creating a trendy menu. ...

For the past five years, Project Paulie has teamed up with World Central Kitchen, a not-for-profit devoted to providing meals ...

The team which helped bring the likes of Sam Fender, The 1975 and Mumford & Sons to Middlesbrough has announced a brand new ...

Proceeds from the sale of these products will be donated to organizations supporting L.A. wildlife relief efforts — details ...

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!