In the third article in a series, experts at Aptos, Hilco Consumer Retail, Edited, Retail Strategy Group, Runway Brands Group ...

Dormant customers are not all the same; each group has reasons for disengaging with the brand. To maximize ROI, brands must identify the causes of inactivity and craft strategies tailored to each ...

The Web Development & Experience team plans, designs and implements digital tools and products used by members of the UMass Lowell community every day. The team oversees the uml.edu site and a host of ...

"Social commerce" is more than just a trendy buzzword nowadays; it’s a tool brands can use to deepen their connection with ...

Enhancing market value further can be attributed to the existence of Brand Development in Businesses. Building brand strategies also goes hand in hand with increasing the market value of the business.

This programme is designed for marketing and non-marketing professionals with a minimum of 5 years of experience, who are responsible for developing and leading the delivery of brand strategy. Combine ...

Savory, an innovative private equity firm that invests in emerging restaurant brands such as Swig and Via 313 Pizzeria, announced two key appointments: Jessica Moyer as Chief Restaurant Officer and ...

Louisville-based Yum! Brands has named Scott Mezvinsky as its new KFC CEO, effective March 1.

Initial Tridion Site Edit Content Management System (CMS) Training is a two-hour virtual session. Students are eligible to receive training, if approved by supervisor. In order to request training, ...