Club's brand evolution modernizes the popular heritage brand identity, colors, and Blue Note logo reintroduced in 2017, while ...

A unified brand identity enables not only greater recognition, but it also helps build trust, gain loyalty and, as a result, ...

Philadelphia-based creatives Aneesh Bhoopathy and Phil Ditzler created Zohran Mamdani’s branding, logo, and digital presence ...

Clarity and consistency should always be in full synchronization with the content when it comes to your brand’s identity, ...

Trust has always been essential for any brand, but it’s becoming a new, essential currency. The premium on trustworthiness ...

Designed to address longstanding challenges occurring when printing metallic data on metallic substrates the new Color-Logic software simplifies workflows, enhances accuracy, and unlocks new creative ...

Though It’s not that brands are trying to deceive you in the traditional sense. Only now, it’s harder to see the strings.

Dive into one of the most enchanting aspects of collecting the Crown: discovering the monikers associated with the brand’s ...

King’s Hawaiian’s former logo, adopted in 2018, included a thin, uppercase serif font, encased in a pointed crown and ...

Section 9 of the Trademarks Act prohibits registration of trademarks that are not only devoid of distinctive character, but ...