Is a 10-foot fiberglass hotdog art or a sign?

Dynamic turnkey, Design + Build firm has launched a new brand identity, marking a new chapter for the business under the name ...

During an earnings call in April, Intel CEO Lip-Bu Tan said that the company needs to “fundamentally transform” its culture ...

IU Athletics officially announced Monday that the Bison has been reinstated as the official mascot of IU Bloomington.

ACORD, the global standards-setting body for the insurance industry, in partnership with Howden, a global insurance group, ...

In a world that often leans into monotones and minimalism, there’s something refreshingly rebellious about colour - loud, ...

Buc-ee's filed a lawsuit against Born United for trademark infringement over a beaver logo used on its merchandise, court document show.

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research shows that logo colors don’t communicate in isolation: background ...

Buc-ee’s, the popular gas station chain, filed a federal lawsuit Tuesday against a South Carolina-based apparel company alleging trademark infringement of the Buc-ee’s beaver logo.

Fresh Air Solutions owner Dylan Deatley says another company by the same name could confuse potential customers with advertisements on social media.