It took 11 years since Facebook acquired it for $19 billion, but Meta is finally bringing ads to WhatsApp, marking a major change for an app whose founders shunned advertising. Meta announced Monday ...

In today's digital landscape, establishing credibility is paramount for businesses aiming to connect authentically with their audience. WhatsApp's Meta Verified program offers a solution by providing ...

What just happened? WhatsApp promised a few years ago that advertising would eventually become part of its app experience. Now, the company is starting to deliver on ...

A couple of weeks ago, WABetaInfo spotted signs that Meta was gearing up to bring AI-generated summaries for WhatsApp messages. Today, the feature is officially live for users in the U.S. Here’s how ...

Meta Platforms is an incredibly strong company, sporting robust margins, multiple avenues for growth, and a portfolio of incredible digital properties. The WhatsApp development only strengthens our ...