Michelob Ultra’s low-carb, low-calorie position is resonating with younger adults and leading to sales growth, while sales of ...

In a town where tourists warp the local bar-conomy, how much is too much to pay for a beer? Specifically, a cold domestic ...

Milwaukee's Miller Brewing introduced Miller Lite, a 96-calorie beer designed to compete with premium brews. It started a ...

Miller Lite is in the midst of celebrating its 50th anniversary, with a new campaign already here and plenty more to come.

Pabst is releasing Pabst Light, the first new light beer in over 40 years. Miller Lite was released in 1975, followed by Coors Light in 1978 and Budweiser Light in 1982.

One of the lightest beers available in the market, Miller Lite, an American pilsner beer with a 4.2 per cent ABV, and 96 calories per pint, has a hop-forward flavour, solid malt character, and ...

The light beer has almost a third fewer calories than High Life's 141 calories, and it comes in at 4.1% alcohol by volume (ABV) versus High Life's 4.6%. That's around the calories and alcohol ...

Light beer is what we now call his creation. "Tastes great. Less filling" — that's how the cultural-landmark Miller Lite marketing campaign of the 1970s and '80s famously summed up his innovation.

Five were classic domestic light dad beers – Bud Light, Coors Light, Coors Banquet, Miller Lite and Michelob Ultra. Three were craft analogues – Garage Beer, Shower Beer from Masthead and 614 ...

That beer is bolder in taste, but slightly heavier in calories. D-Light will be available year-round; suggested retail price for the 12-packs is $15.99.