These shorties now tout the “no-makeup” makeup look, designed to accentuate our natural features by focusing on glowy skin.

The "Bare Face Top Model" contest has been running for the last six years as a way to promote and celebrate natural beauty.

Yanira Garcia Andel, is a makeup artist and writer who has worked in the beauty space for the past 20 years. As a staple at ...

The only drugstore foundations for those over 50 worth buying, according to testing, a makeup artist, and a dermatologist.

The latest viral launches come from Rare Beauty, Kylie Cosmetics, Fenty Beauty, Patrick Ta, r.e.m. beauty, and Maybelline.

If you search “lip combos” on YouTube or TikTok, chances are every video will have a common denominator: lip liner. And not just any lip liner; many of these videos feature lip liners in deep, dark ...

"Microdosing makeup is a fantastic way to create a polished, effortless 'no-makeup makeup' look," an expert told Newsweek.

That's the case with celebrity makeup artist Erin Ayanian-Monroe and her client Elle Fanning. The latter recently attended ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Amara La Negra's style is all about blending traditional fabrics with modern designs. Look for African wax prints or Latin ...

With such an enormous range of beauty and skincare products (celeb-backed or otherwise) released each month, how can you ...

The no make-up look should be your go-to when you need to look fresh and radiant without the hassle of a full-on makeup ...