The Uttarakhand government is gearing up to host the 38th National Games, with the support of the Indian Oil Corporation (IOC ...

LVMH, a major sponsor of the Paris Olympics, is facing criticism after the medals it helped design began to fall apart, The ...

The medals were designed by a jewelry maker owned by the French luxury conglomerate, which has declined to comment on their ...

As part of a long-term partnership announced Tuesday morning, Bank of America will sponsor U.S. Soccer House during the men’s ...

McDonald’s is ending its founding sponsorship of the NASCAR Chicago street race after two years, dropping a local connection the event had with one of the biggest corporations in the city. In March ...

NFL teams and local sponsors are in high gear for activation behind the six opening-round playoff games coming this Saturday, Sunday and Monday. The playoffs open Saturday at 4:30pm ET in Houston, ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Formula One is attracting a new wave of sponsorships from consumer brands, as the global racing series and ...

Red Bull's three-year sponsor deal with cryptocurrency firm Bybit has appeared to end after it was removed from the team's official sponsors list. Bybit signed a deal with the Milton Keynes-based ...

Simone Biles’ participation at the 2028 Olympic Games in Los Angeles is one that has triggered much debate, but the American is yet to make a concrete decision. Biles is fully aware that she is ...

Acknowledgement was also made to all sponsors and partners who brought Freedom Street to life. From near-seamless traffic management and top-tier security to bar service with top-shelf offerings ...

The 103-year-old Hungarian died in Budapest, according to Olympics.com. Keleti died after having been taken to a hospital in a critical condition with pneumonia on Christmas Day. Keleti won a ...

ByBit had been a prominent sponsor of the Red Bull F1 team over the past three seasons, but opted against a renewal for F1 2025. The Dubai-based cryptocurrency platform signed a “multi-year ...