Casting for a comedic, scripted commercial featuring Scrub Daddy sponges. Medium shot of young woman power walking to the sink with a comical number of dirty plates. She drops them in the sink and ...

Brand marketing isn’t what it used to be– and that’s a good thing. Forget perfectly polished ad campaigns and product-focused messaging. The most successful brands online today are acting less like ...

Marketers such as Procter & Gamble and Bayer Healthcare are taking a closer look at their ad tech relationships. There isn’t a natural link between sponges and donuts. But for Scrub Daddy, a ...

New Jersey’s biggest “Shark Tank” success story, Scrub Daddy, is teaming up with Dunkin‘ on a limited-edition sponge that’s perfect for scrubbing away doughnut crumbs and iced coffee spills. The ...