To honor the Chinese New Year, Swatch dropped two new watches that showcase the slithery attributes of serpents.

Swatch just released the eighth installment in the bioceramic Blancpain Scuba Fifty Fathoms line, and it is by far the ...

Looking for the best Swatch watches? We’ve got you covered, but first, a history lesson, because Swatch has one hell of a backstory. It only arrived in 1983 but is arguably responsible for saving the ...

Ask a watch guru about their favorite watch collabs, and the Swatch x Omega MoonSwatch phenomenon will certainly be in the ...

That idea gets upended today with the surprise release of the Pink Ocean Scuba Fifty Fathoms, a follow-on from the all-black ...

That initial wave may have died down, but there's still a lot of interest in the MoonSwatch and the Swatch x Blancpain Fifty Fathoms which came after. Now, a new variant of the latter has been ...

Now, the Swatch x Tate Collection pays tribute to artists JMW Turner, Marc Chagall, Joan Miró, Fernand Léger, Henri Matisse, Wilhelmina Barns-Graham, and Louise Bourgeois with a series of watches ...

Comfort is the biggest upgrade here. The soft rubber material promises better flexibility and wearability, making it perfect ...

Dumbstruck by hitting the watch hype jackpot, Swatch couldn’t produce MoonSwatches ... where he covers topics ranging from classic cars and men's lifestyle, to smart home technology, phones ...