FORT WAYNE, Ind. (Inside INdiana Business) — Sweetwater Sound will Tuesday mark the opening of a new music store on its Fort Wayne campus.

Attendees applaud during a groundbreaking ceremony for the Surack-Sweetwater Music Industry Building at Purdue University Fort Wayne on Tuesday morning.

Sweetwater music tech and instrument retailer continues record growth Sweetwater opened a 44,000-square-foot music store at its Fort Wayne headquarters in 2021. (photo courtesy of Sweetwater) ...

FORT WAYNE, Ind. (WKRC) - Sam Ash plans to take on online music retail giant Sweetwater following its purchase by a Mexican music company. Legendary-music store Sam Ash, which filed for bankruptcy ...

Sweetwater plans to significantly expand its operations in Northeast Indiana, creating up to 1,009 new jobs by 2022. The online retailer of music instruments and audio gear will invest more than ...

Fort Wayne is the second largest city in Indiana and has a talent for reinvention.

FORT WAYNE, Ind. — Sweetwater, the world’s leading music technology and instrument retailer headquartered in Fort Wayne, says it made more than $1 billion in revenue in 2020.

Sweetwater will turn an existing 8,000 square foot facility, near its main building, into a learning center that will include studios, classrooms and other teaching spaces.

The New Music Center is located on the Sweetwater campus located on US 30 in Fort Wayne. It will offer new learning opportunities for music technology students.

EXCLUSIVE INTERVIEW Sweetwater’s Well-Tuned Marketing Is Music to Shoppers’ Ears By Jack M. Germain July 21, 2022 5:00 AM PT Email Article The Sweetwater Music Store in Fort Wayne, Ind. (Image Credit: ...

FORT WAYNE, Ind. (AP) - Nick D’Virgilio has a sore back. The drummer at Sweetwater Sound isn’t trying to conceal it, either. When he stands, he arches backward and puts both hands behind his ...

FORT WAYNE, Ind.— Purdue University Fort Wayne* and Sweetwater officials announced this afternoon a partnership that will locate a majority of the university’s music technology program on the ...