The Hip Hop artist reimagines the iconic jingle into a cultural hype anthem titled "HEY TONY!" inspired by the "Day One" mascot Tony the Tiger.

After cheering teens on for generations with breakfast pep talks, Tony the Tiger has found a new hype partner: hip hop artist ...

The cereal brand partnered with rap artist JID for a fresh take on its “Hey Tony” jingle as it looks to grow loyalty with a new generation.

In addition to the jingle, J.I.D also announced there will be limited-edition Kellogg's Frosted Flakes, Tony the Tiger and ...

Musician J.I.D. has reimagined the iconic tune ...

JID teamed with Kellogg's to transform the classic "Hey Tony" jingle into a full Hip-Hop track called "HEY TONY!" for a new campaign.

Kellogg's Frosted Flakes® has always believed in bringing out the GR-R-REAT in everyone, and Tony the Tiger® has been in teens' corners for generations as a true "Day One"?turning breakfast into a pep ...

Invitations to exclusive industry events and research by Sarah Mahoney , 2 minutes ago ...

Kellogg's teams up with rapper J.I.D to reimagine the classic 'Hey Tony' jingle as a full-length track. The new song combines ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z ...

The Detroit Tigers’s Double-A affiliate in Erie is going to go with an alternate look that is a nod to their parent club’s ...