YuMe Toys has announced a new collection of Squid Game collectibles ahead of the series’ second season, which will be available for streaming on Netflix starting December 26th. As excitement ...

This limited edition range brings the worlds of Stumble Guys and Barbie together in an assortment of collectible figures and different sizes of plush. Mattel and Scopely have announced that ...

Ravensburger is celebrating a focused period of consumer-facing experiential events ahead of the Set Six: Azurite Sea launch. Bringing Disney Lorcana TCG to a whole new audience, a number of key ...

Elves Behavin’ Badly has unveiled its festive campaign with comedian Josh Widdicombe as the mayor of Elftoria. Elves Behavin’ Badly has teamed up with acclaimed comedian, Josh Widdicombe, for ...

Bluey will take to the Strictly dancefloor alongside the professional dancers, while fans are also invited to take part in the Bluey’s Dance Mode Challenge. In a unique first, Emmy Award-winning ...

The partnership between Steamforged and Free League will see two new Symbaroum sets complete with detailed miniatures, maps and encounters arrive at retail in February 2025. Tabletop publishers ...

Shaun the Sheep has returned as ambassador to the Campaign for Wool and British Wool, marking the start of a 3-year consumer awareness campaign. Just over ten years ago, the first collaboration ...

Toy World - the business magazine with a passion for toys. Published by Alakat Publishing Ltd. 61 Maxted Road, Hemel Hempstead, Hertfordshire, HP2 7DZ ...

Barbour and Aardman have teamed up to bring consumers a light-hearted new Shaun the Sheep Christmas advert focusing on giving the gift of warmth this festive season. Aardman‘s Shaun the Sheep ...

The 2025 Toy of the Year (TOTY) Award finalists cover 16 categories, representing the most sought-out toys just in time for the holiday season. The 2025 Toy of the Year (TOTY) Award finalists ...

Outfit7 and Rovio have joined forces to unite Talking Tom and Angry Birds in an exciting crossover event in celebration of both properties’ 15th anniversaries. Outfit7 and Rovio have partnered ...

Grant & Bowman is expanding its European reach with the appointment of Gabor Von Scheven, as the company develops a licensed product range specifically targeting the value sector. Grant & Bowman ...