Stella McCartney has bought back the minority stake in her eponymous brand previously held by LVMH, the companies announced ...
Porizkova served as a spokesmodel for Estée Lauder from 1988 to 1995 and will now lead the conversation around aging.
Chinese consumer electronics manufacturer, OPPO has announced 17-year-old Spanish footballer, Lamine Yamal, as its global ...
Johnny Herbert has joined the recently revived motorsport outfit Lola as a brand ambassador – just one day after losing his ...
FM chairman and CEO Malcolm Roberts said that McIlroy’s international profile aligns with the company’s goal of expanding its ...
This campaign unleashes Lacoste’s irresistible charm, making resisting impossible!
Shelomi Sanders has reportedly signed a significant NIL deal with global superstar and entrepreneur Rihanna. The agreement makes the daughter of Deion Sanders ...
Brand ambassadors are more than just a pretty face for your brand. They are the human façade of your brand messaging and they provide a semblance of authenticity to your brand identity. Without them, ...
When launching a new brand, achieving brand awareness is the first step to establishing valuable brand equity.
FICCI Frames, India’s premier global media and entertainment convention, is set to celebrate its 25th anniversary this year, ...
President-elect Trump announced three special envoys on Thursday with the purpose of promoting business in Hollywood. "It is my honor to announce Jon Voight, Mel Gibson, and Sylvester Stallone, to ...