Brands must first establish an internal, collective conviction before conquering markets. Companies like Toyota and Apple ...
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FUNDAMENTALco's Lyons, Bauer on Brand Value Creation
Jenna Lyons, designer and partner at FUNDAMENTALco and former president of J.Crew, and Jonny Bauer, Blackstone's former ...
Dolly Parton performs during halftime in the game between the Washington Commanders and the Dallas Cowboys at AT&T Stadium on ...
Treat your brand like a long-term financial investment, focusing on strategic, high-ROI moves that build equity, consistency ...
In a world where every brand has access to the same technology, your competitive advantage isn’t the tool. It’s the person ...
Marquee Brands has acquired sock label Stance in a deal that expands its portfolio and pushes it into everyday essentials.
A2 Milk has built a brand that we expect to generate economic profits for years to come. China is the key battleground. A2's future growth relies heavily on further successful penetration of the ...
Topgolf Callaway just made a major move: it’s selling 60% of Topgolf and Toptracer to private equity firm Leonard Green & ...
Fewer marketers see CEOs and CFOs backing long-term brand investment while confidence in brand purpose has plunged in a ...
The most successful M&A strategies protect digital infrastructure and visibility as fiercely as financial and brand assets.
Those intentions became reality Tuesday when Callaway sold 60 percent of its Topgolf unit to Los Angeles private-equity firm Leonard Green in a deal valuing the entertainment business at approximately ...
Leonard Green has acquired a 60% stake from Topgolf Callaway Brands, which acquired the eatertainment concept in 2021 for ...
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