Explore three effective methods for enhancing post-purchase engagement and improving B2B customer retention and lifetime ...

In an era where digital transformations dictate the flow of commerce, the subscription economy has emerged as a key driving ...

The automation of finance is a hot Rising topic - bolstered by Workday's agreement to acquire Evisort. But as I heard from ...

Learn how to calculate, segment, allocate, and optimize by customer lifetime value (CLV) to improve your acquisition strategies in marketing analytics.

Customer experience (CX) is a critical function for any SaaS business. But all too often, CX teams are left to fend for ...

Key strategies and real-world examples of how customer experience can turn marketing into a revenue powerhouse. The post How ...

How to make the final step to go-to-market maturity through a move to platform-market fit, plus its implications for the ...

In the highly competitive landscape of cosmetics and beauty e-commerce, customer retention and customer retention rate have ...

In today’s competitive e-commerce landscape, boosting sales on Shopify requires a strategic combination of expertise, ...