Focus on quick-result strategies, testing channels and scaling gradually to optimize your 2025 marketing goals.

There are many forms of digital marketing and today we see how social media-based marketing almost dominates everything.

Email marketing serves as one of the prime strategies of every business in the digital era. This marketing channel is unique because it is accessible for a nimble startup and affordable for a ...

Email marketing serves as one of the prime strategies of every business in the digital era. This marketing channel is unique ...

“While ROAS (Return on Ad Spend) from Meta and Google paid advertising has declined, performance metrics for influencer ...

Digital marketing is at a crossroads. The explosion of AI has begun to make publishers nervous about not only automated ...

Create your 2025 marketing calendar with our free customizable template. Plan your content around important dates and leverage them for better engagement. Setting yourself and your organization up ...

Malaysia’s 2025 budget lays the foundation for efforts to boost digital competitiveness and strengthening workforce readiness for an AI-driven future, thereby enhancing its role as Asean Chair ...

Join us as we explore the top trends in digital expense management that will help you maximize your budget and pave the way for sustainable growth! In today’s fast-paced business world, managing ...

Late last year, Small Biz Genius published data to the delight of digital marketing budgets everywhere: pay-per-click advertising now produces a 2 for 1 ROI. Impressive, right? Influencer marketing ...

With firms considering squeezing their marketing budgets, digital channels have become the main mode of advertising and the number one go-to choice for small firms with a low marketing budget.

A decision would be taken closer to the budget on Feb.1, they said. The finance ministry did not immediately respond to an email seeking comment. The sources declined to share revenue loss of any tax ...