The 59-year-old model, who previously served as a face of the brand from 1988 to 1995, will front new skin care and make-up campaigns this year ...

The CMOs of Savage X Fenty and Keurig Dr Pepper, Vanessa Wallace and Andrew Springate, discuss how inclusive marketing has ...

Bosch's first Super Bowl ad featuring Antonio Banderas uses humor in an effort to make consumers more knowledgeable about the brand, it's products, and its advantages.

they are still reliable and effective in your overall PR and marketing campaign. Sometimes, all your customers need is a little push to buy your products. And sometimes, that little push can come from ...

When launching a new brand, achieving brand awareness is the first step to establishing valuable brand equity.

As President-elect Donald Trump’s proposed tariffs threaten to disrupt global supply chains, beauty brands must adapt quickly ...

Golf apparel brand Primo later this morning is announcing a partnership with Phil Mickelson and his LIV Golf team, HyFlyers GC, designating it as the franchise's first official golf apparel sponsor.

Representative AI Generated Image India's e-commerce sector experienced explosive growth in 2024, with a staggering 396 million orders delivered, according to ClickPost. This surge underscores the ...

Stray Kids’ leader Bang Chan has officially been named the new brand ambassador for Italian luxury fashion house Fendi! On January 16, Fendi made the exciting announcement through its social ...

Mayor Kyle Hanson, who has been working to determine available courses of action at the state and federal levels for residents at risk of losing their homes, said fliers advertising the fair to ...