Supernatural spooky studies from Ferrero North America have revealed a strong trend for 'Adultoween' with adults seeking to ...

As of 2025, the most popular Halloween candy in the U.S. include the ones on this list! Shop new treats from Reese's, KitKats ...

Kinder put accessibility front and centre leading into Halloween weekend, using its brand positioning around family moments and strength with in-store marketing to support what it hopes will become an ...

Amid a predicted surge in Halloween candy sales, brands did all they could this year to make sure they land in America’s trick-or-treat pumpkins. A new analysis from iSpot finds that this October, ...