Shay Mitchell uses Maybelline Sky High Mascara and Maybelline Lip Gloss for her two-step makeup routine. Both makeup products ...

So when we heard Ilia was launching a new version of their iconic Limitless Mascara in brown (ICYMI brown mascaras are having ...

Doctor issues warning against sleeping with the fan on during hot weather Mathematics proves the existence of God, says ...

Mask Danshi is translated by Abracadabra, Inc. and lettered by Sara Sato.

I always feel like I wanna say to the mascara tube, ‘Don’t worry, I can handle it. Just give it to me, baby.'” Wondering how Lizzo’s lashes look “Good As Hell”? Her makeup artist ...

Many people love long, thick eyelashes. False eyelashes and extensions have become very popular because they can make eyes look bigger and more beautiful. However, these beauty products can also ...

When I first saw Prada Beauty Pradascope Lash Lifting & Lengthening Mascara, I knew it obviously should lift and lengthen, but with the funky-shaped brush atop the wand, it seemed like it might be ...

Sitting somewhere between red-toned browns and cooler, darker iterations of the shade is Ilia’s mascara. It’s beloved by fans for its clean formula, which is made up of a mixture of peptides, plant ...

Mascara is the perfect finishing touch to your makeup look, whether you've gone for something dramatic or more natural. While some people are blessed with naturally long lashes, not all of us are so ...

In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of ...

Forbes contributors publish independent expert analyses and insights. Jessica Ourisman is based in Los Angeles covering beauty and fashion.