Winning The Drum Awards for Experiential Activation to Launch a Brand/Product Gold is AMV BBDO and Meta Quest with ‘Old Dog ...

As intriguing as its new features are, though, the more I tested the Focus Vision, the more it felt like a missed opportunity ...

The HTC Vive Focus is a virtual reality headset that's made to outpace most others -- but with these specs, is it worth the ...

Meta's growing money pit is notable because a key rival has essentially thrown in the towel on its own version of Reality Labs. Zuckerberg has called out Apple ( AAPL -0.40%) as its primary rival in ...

A VR office setup is more affordable due to price drops and flexible payment plans. Free software like Immersed, combined ...

The upshot is that this platform can now support two ... There’s only been one successful mainstream VR headset so far: the Oculus Quest 2. The Meta-made device has accounted for the vast ...

Winning at The Drum Awards for Advertising in the Immersive Experience category was Meta Quest for a campaign that used billboards to bring VR to life. Here is the award-winning case study.

Meta Platforms lost a stunning $4.4 billion on Reality ... which is responsible for its hardware like its Quest VR headsets, AI infrastructure, and metaverse software. Reality Labs brought in ...

Samsung has recommitted to launching its Apple Vision Pro rival at some point next year. During a recent earnings call, the ...

Ace Virtual Shooting helps users hone their skills through limitless in-platform dry-fire training, mini-games, shooting ...

The Meta Quest 3S takes everything we love about our favorite VR headset — including an excellent library of apps and games — ...

The first thing you’ll likely notice about Meta’s new Quest 3S is that it costs only a few hundred dollars, not many hundreds (or thousands) like other virtual reality headset ...